Wednesday, July 26, 2006

Dabbawalas embrace technology

We all know about Mumbai's legendary lunchbox carriers, popularly known as Dabbawalas or tiffinwalas. There are 5,000 of them and they deliver ~200,000 tiffins/day. With a unique blend of teamwork, efficiency and punctuality, they are an integral part of the city's ability to function as a dynamic financial metropolis.

Now, in an attempt to boost awareness about their service they have gone a bit more high tech. They have set up a website and an SMS service to increase customer numbers. Manish Tripathi, a software engineer, has built the new technology for them, and has been adopted as an honorary dabbawala. [http://www.mydabbawala.com/]

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