Tuesday, May 12, 2009

Next level of Social Networking

Get Glue is a meta social network that helps aggregate the recommendations and comments of other social networks.

This is an early example of how social media will further mould human behavior. Although this is presently focused on media, movie, music, gadgets etc., but it's a matter of time when it's scope will expand to include various services, websites, products.

This application requires a Firefox plugin to be enabled. So all you mozilla fans who are active in social networks can right away start using it to know what your friends are recommending or rejecting.

For marketers this is going to be another tool to sense the pulse of their target audience.

Welcome to the Brave New World of the Social Web?


2 comments:

Unknown said...

Dear Gaurav,

Its is excellent tool but have some limitations. Fist this work on selected sites. It does not work on all the sites means that if you have read review on slumdog on ibnlive or any other site not from the 36 site identified by glue than this will not work. Second biggest limitation is that other person who has commented need to be on Glue too. For example if i have commented about movie or any thing on my face book or any other social networking site than glue will not pick that review.

Gaurav said...

You have made a pertinent point, Dr. Saurabh. Get Glue is a nice concept but needs further refining. There lies the challenge and opportunity.